Fractional marketing leadership
Your marketing north star: clear, practical, and within reach.
Fractional marketing leadership for growing companies that need senior-level strategy and execution — without the cost of a full-time hire.
Let's talk
Who this is for
You need a marketing leader, but you're not ready for (or don't need) a full-time hire.
You have a product, a team, and momentum — but no one owning the marketing engine end to end.
You don't need more noise or another framework — you need a clear direction and someone who'll actually execute it.
What I do
Strategy & positioning
Clarify who you're for, why you win, and how to say it — clearly.
Marketing systems
Website, email, lifecycle, and content working together, not in silos.
Demand generation
Campaigns and channels that turn attention into pipeline.
Hands-on execution
Practical, not theoretical. I build the campaigns, write the copy, and set up the tools myself.
How it works
- 01
Conversation
We talk through where your marketing stands today.
- 02
Plan
I give you a clear, practical path forward — no 40-page decks.
- 03
Execution
I work alongside you to make it happen.
About
20+ years building revenue-driving marketing engines for B2B SaaS and growth-stage companies (Avalara, Booktrope, NetApp). AI-first, results-focused, and allergic to fluff.